BEFORE ACCORDION
BrandActive
- Shearman & Sterling
John is a Director with a decade of experience in Marketing for professional services companies. He has worked across the entirety of the marketing function, but has spent a majority of his time focusing on the digital side of the Marketing house.
Prior to joining Accordion, John spent over three years at BrandActive, the global leaders in brand implementation based in Toronto, Canada. While there, he worked to build their marketing function from the ground up, driving initiatives related to ideation, development, and execution of the annual marketing plan, both in-person and digital events, email marketing, thought leadership creation, social media, SEO/SEM, and marketing collateral.
Before BrandActive, John worked for the global law firm Shearman & Sterling. While there, he worked to maintain and update the firm’s digital properties, as well as support during their rebrand in 2018.
John graduated from Stony Brook University with a B.A. in American History.